New Speaker Announcement: James Crowter

We’re proud to announce that James Crowter will be joining us as a speaker at NAB’s 25-year Conference.

James Crowter is a Microsoft Business Applications MVP and a leading voice in the Dynamics 365 Business Central ecosystem. With 25+ years of experience implementing, customizing and supporting Business Central (and earlier Navision) — and work spanning the broader Microsoft Biz Apps stack — he is passionate about how technology drives business growth when it is grounded in consistent processes and operational discipline.

He focuses on turning platform capability into dependable execution: cleaner reporting, fewer exceptions, and better decisions that teams can trust — with AI as an enabler rather than a shortcut. James Crowter leads Technology Management (TecMan), a UK-based Dynamics partner focused on the SME market, and also serves as Chair of Directions4Partners, representing a global association of 1200+ Dynamics partners.

As one of the most influential people at the intersection of Microsoft and the global partner community, James brings an exceptionally informed perspective on what’s changing in Business Central — and what matters next. We’re truly honored to welcome him to NAB’s 25-year Conference, and grateful that he’s joining us to share his experience and vision for the future.

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Save the Date: NAB 25 — A Curated Conference for Clearer Decisions

There is no shortage of data, systems, dashboards, or AI. Yet for many organizations, decision-making hasn’t become easier. If anything, it’s become more complex. This is the reality many are navigating today: More tools. More inputs. More expectations. But not always more clarity on what to do next.

On October 15, 2026, we’re bringing together customers, partners, and selected voices for a focused, one-day conference designed to address exactly that.

Welcome to NAB 25.

Save the Date

October 15, 2026
Sergel Hub, Stockholm

What NAB 25 is about

NAB 25 is built for those who are not looking for more information—but for better direction.

This is not a traditional conference. No agenda designed to overwhelm. Instead, the day is intentionally structured to create:

You can expect a mix of:

The format is designed to balance perspective with practicality—combining thought leadership, real-world examples, and meaningful dialogue.

The experience

October 15 — Conference & Evening Gathering

A full-day program focused on:

The day concludes with a shared dinner and evening event—creating space for continued dialogue.

Why attend

Because the challenge today is not access to technology. It’s knowing how to use it in a way that actually creates progress. NAB 25 is designed to help you:

Interested in joining us?

Register your interest to stay informed and for a chance to secure a spot.

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Let us know you’re interested by filling out the form below. We’ll get in touch with more information and notify you when registration opens. No commitment required — just a first step to staying informed!

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